Hi My Name is David
A Little About Me
I am a technology architect with over twenty years of experience in solving problems for consumers, enterprise and healthcare through software engineering.
My Skills
More About Me?
I believe that design, or more often lack of design, is the root cause of most technology failures. My philosophy as a software engineer is that aesthetic design, functional design and simplicity trump technical superiority every time.Work Hard
We spend so much time working, it is imperative that work be challenging, fun, and have an outcome that improves life on our shared planet. I have been extraordinarily lucky to find work that is both meaningful and rewarding.Play Harder
When not working, I love to travel with my wife and daughters, find interesting new places to hike and photograph, sail catamarans, and fly my drone. (I just received my FAA certified commercial drone pilot authorization.)Ready To Go
Travel opens the mind and allows individuals to live and learn inside other cultures. I think it is one of the best ways to shake us out of our daily routine and challenge our thinking and belief systems.My favorite projects
I LOVE IMAGINATION, INNOVATION, BIG DREAMS, CREATIVITY, TECHNOLOGY.
I have been hard at work hand-crafting amazing products and services for 30 years, and I would love to share some of my favorites with you:
How I got here
David Boeke - Curriculum Vitae
Current - Turbot
VP, Services
Our mission at Turbot is to unlock the value of public cloud for enterprises through innovation, insight and speed. Turbot provides real-time, automated configuration and control of cloud infrastructure for large organizations.
At Turbot I serve as a member of the senior leadership team and own responsibility for our professional services strategy & execution. I am currently leading an effort to document and educate the technical community on the core concepts and value proposition of Turbot's Software Defined Operations (SDOps).
2013-2016 - Janssen R&D
Senior Director, Global Enterprise Architecture
Lead a global team focused on aligning business strategy to information technology investments across Janssen's global research and development organizations.
Key delivery areas include: Business and technology roadmaps for Therapeutic Areas, Regulatory, Safety and R&D Operations; Developing a community of practice on the use of mHealth technologies for clinical development; Data warehousing and integration strategy; and Real World Evidence data architecture and technical platform capabilities.
2011-2013 - Johnson & Johnson Shared Services
Senior Director, Global Enterprise Architecture
Lead a team that developed enterprise technology strategy for global business platforms: Application Hosting, ERP, Messaging, Desktop, Data Center, and Networking.
In this role I reported directly to the CTO and lead the team that developed and evangelized Johnson & Johnson's multi-year strategy to move away from traditional data centers and to public cloud (Amazon Web Services).
2009-2010 - Johnson & Johnson Shared Services
Technology Architect, Commercial Web Platforms
Responsible for the platform and web application architecture across all Johnson & Johnson business units. Delivered architecture design, strategy and roadmap for the ITrinno Web Application Framework, which hosts over 440 commercial web sites and handles over 500MM page views per month.
86 reusable modules were developed for the framework, saving over 50,000 hours of developer productivity every year.
2005-2009 - Ethicon Endo-Surgery - Cincinnati, OH
Global Lead, Bariatric Business Solutions
Healthcare Consulting: Developed consulting methodology, marketing and sales strategy and built consulting team that delivered process excellence (Lean and Six-Sigma) consulting to private and hospital based Bariatric Surgical Centers. Generated over $1,400,000 in consulting revenue and $12MM in customer value. BBS consulting customers achieved on average 25% growth in surgical procedure volume in the first year.
mHealth Solutions: Built delivery organization consisting of over 30 internal and external IT and creative resources located in Cincinnati, Indianapolis and Mumbai, India. Delivered a web-based service designed to increase bariatric patient adherence and engagement post-surgery. The product Realize My Success was the key differentiator of the go-to-market strategy for the U.S. launch of the Realize Band (Swedish Adjustable Gastric Band).
1998-2005 - Ethicon Endo-Surgery - Cincinnati, OH
Technology Architect
Responsible for architecture across all commercial platforms: CRM, KOL, e-Marketing, Professional Education, Sales Training, Field Sales Automation, Compensation, Pricing, and Sales Reporting.
Led architecture and application development teams, which designed and developed “J&J Gateway Commerce” J&J's first B2B e-Commerce site. Gateway Commerce was finally retired in 2015 after generating over $3 Billion in revenue. The project also created specific intellectual property for J&J, namely U.S. and International software patents for a “Cooperative Medical Device Shopping Cart System”, I was the inventor of record for the software patent.
Led strategy to move EES away from client server technology in favor of web application development, and led the workgroup that brought the first open source tools (Apache and PHP) into the Johnson & Johnson.
1996-1998 - Biopsys Medical - Irvine, CA
Manager of Information Systems
Breast Center Manager was an industry first practice management software system for Radiologists. A decade ahead of its time, it included a handheld platform based on the Apple Newton, which was used to improve accuracy and efficiency of Radiologists during their daily routine of reading mammograms and dictating results.
1988-1996 - NuMedia, LLC. - Long Beach, CA
Partner
Bootstrapped this startup with my partner and led the database software development team of this technology consulting and software development firm that provided database and multimedia solutions for small and medium size businesses in Southern California
Contact Me
Please get in touch
I love working with creative people that have a passion for making a positive impact on the world in which we all live; lets connect and do something great together.
"Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?" - Steve Jobs
david [at] boeke.com | +1.415.887.2681 | Pennington, New Jersey, USA
Breast Center Manager
Breast Center Manager was the first software system that provided comprehensive, integrated breast disease management for radiologists.
I joined this early stage startup and led the infrastructure systems team. Johnson & Johnson purcahsed Biopsys in 1997.
Project Details
In the late 90's breast centers, were faced with increasing demands from patients to provide additional non-surgical outpatient services in clinic. Company's like Biopsys faced challenges in getting these centers to purchase new capital equipment as the people costs of running large centers cut into their operating budget. Breast Center Manager took on the challenge of streamlining the complex follow-up and clinical pathways of women's breast health, saving these practices money while improving outcomes.
- The first comprehensive patient management program for women's health.
- Analyzed clinical outcomes at all critical phases of patient care.
- Highlighted and follows at-risk patients.
- Organized patient follow-up and communications throughout the clinical path.
- Tracked clinical and economic practice patterns.
- Provided simple and efficient data entry, including use of handheld PDA (Apple Newton Message Pad) to reduce radiologist time and eliminate transcription costs.
Bariatric Business Solutions
BBS was a healthcare consulting service that started inside Ethicon Endo-Surgery, and provided fee-based Lean and Six-Sigma consulting to large surgical practices and hospital based bariatric surgery programs.
I participated in the initial pilots and then took over leadership of the group when EES decided to pursue this business model.
Project Details
In 2005 it was not unusual for patients to wait over one year for bariatric surgery. The procedure itself is complex and the surgical specialists with the best outcomes (and lowest risk) were in high demand; however, the business complexity of patient acquisition, pre-surgical clearance, lifetime follow-up and seasonal demand cycles often proved to be barriers for both patient access to surgery and business success of these practices.
EES initially piloted three 6 week multi-discipline consulting engagements, these proved so successful that the EES Board immediately approved development of a full-time consulting service. I oversaw development of the consulting methodology, processes and hired the team. The unit generated over $1,400,000 in consulting revenue and $12MM in customer value. BBS consulting customers achieved on average 25% growth in surgical procedure volume in the first year.
Idea Engine
Idea Engine is a web based application for soliciting, curating and ranking innovation ideas from a group or organization.
The original business need came from the J&J Office of Strategy and Growth; I developed the concept, requirements and user interface. Then worked with a small team of developers designing the software architecture and performing much of the coding of the application.
Project Details
Idea Engine was initially built for the Office of Strategy and Growth, but I quickly realized that it could serve as a platform for many communities within J&J that need an easy was to bring geographically dispersed teams together to ideate.
Having identified this broader need, I went about developing both the front end-and as well as back-end administrative functions that would allow a non-technical user to create and provision additional communities, all through their browser. To date over 150 different internal teams have provisioned idea engine sites.
Warner Brothers Records
Warner Brothers hired me in 1995 to develop enhanced CDs (CD-Audio + CD-ROM) for Jackson Browne, Bonnie Raitt, BUSH and Graceland.
Project Details
In 1995 CD-ROMs were a brand new technology just coming into the home through high-end computer systems. The record industry was keen to take advantage of this opportunity by producing special edition CDs containing both music and multi-media content like virtual tours on the tour bus, behind the scenes videos and pictures of the creative process and off stage moments from the stars.
This project was exciting because the technology was so new; CD-ROM burners that could write "Red-Box" CDs were not available yet, so to debug the software I had to sleep in the CD manufacturing plant for three days. Every time I would find a bug, we would squash it, re-master the CD image onto a hard drive and then hand in to the plant manager. He would then run a batch of 500 CDs. The new CD-ROMs came on a really long spindle and I would take just one off the top and start the testing process again.
Project Swish
Project swish was an internal Johnson & Johnson project to create a business to business eCommerce site for hospitals that were not covered by MD&D sales representatives.
I Led architecture and application development teams, which designed and developed the site
Project Details
Project Swish eventually became “J&J Gateway Commerce”; J&J's first B2B e-Commerce site. My J&J Gateway Commerce code ran for 15 years and was finally retired in 2015 after generating over $3 Billion in revenue.
The project also created specific intellectual property for J&J, namely U.S. and International software patents for a “Cooperative Medical Device Shopping Cart System”, I was the inventor of record for the software patent.
Realize My Success
RMS is a web-based service designed to increase bariatric patient adherence and engagement post-surgery. The product was the key differentiator of the go-to-market strategy for the U.S. launch of the Realize Band (Swedish Adjustable Gastric Band).
I pitched an internal proposal to develop this capability, and beat out several multi-million dollar pitches by Ethicon Endo's stable of creative agencies.
Project Details
To deliver this web application I built delivery organization consisting of over 30 internal and external IT and creative resources located in Cincinnati, Indianapolis and Mumbai, India. We won the bidding process in May and delivered the site in time for the launch of the Realize Band in January.
The software proved to differentiate Ethicon Endo's band against Allergan, and forced them to competitively start offering consulting services and their own digital post surgery program. Unfortunately, two years after launch, the entire banding market collapsed after poor long-term results emerged in several clinical studies, and the RMS software shutdown.